Press Release

August 9 to 19, 2018

Official Launch of the 2018 Montréal Pride Festival, Presented by TD Bank Group, in Collaboration With Casino de Montréal

Over 200 Artists, 150 Activities, 11 Days of Celebrations, 3 T-Dances And 12 Free Large Scale Shows

Montréal, August 6, 2018 – Éric Pineault, Founding President of the Montréal Pride Festival, officially launched the festival today at a press conference held at l’Écomusée du fier monde. Between August 9 to 19, 2018, over 200 artists, 150 activities, three T-Dances and 12 free large scale shows will happen during the 11-day run of what is the largest gathering of the sexual and gender diversity communities in the Francophone world. For its 12th edition, the Montréal Pride Festival presented by the TD Bank Group in collaboration with Casino de Montréal, has raised the bar by offering festival goers an outstanding, diversified and parity-based program. Deborah Cox, Todrick Hall, Calum Scott, Mia Martina, Samantha Fox, Peaches, Bianca Del Rio, Ada Vox and Princess Nokia are but a few of the internationally acclaimed performers who will be joining our favorite local artists Laurence Nerbonne, Patsy Gallant, Sylvie Desgroseilliers, Tamara Weber‑Filion, Donzelle, Milk & Bone, Michel Dorion and David Thibault, Québec’s own Elvis!

“We are extremely proud of the 2018 programming of the Montréal Pride Festival with 11 days of ongoing celebrations! This year, we have focused on diversity and parity while allowing festival goers to choose between the main outdoor TD stage and the interior Casino de Montréal stage, both located at the parc des Faubourgs. To make it happen, we have multiplied the number of headliners and I am quite proud to introduce them,” Éric Pineault said.

One Exclusive Site: the Parc des Faubourgs

Parc des Faubourgs, located near the entrance of the Jacques-Cartier Bridge, at the corner of De Lorimier Avenue and Ontario Street East is the event’s principal celebrations venue. This year will see general admission and also free large scale performances on the interior Casino de Montréal stage being added to the free outdoor shows presented on the TD stage. Access to Parc des Faubourgs will be open to all between August 10 and 19 with the exception of Monday and Tuesday August 13 and 14 when the parc will be closed.

Not Only a Parade: A Complete Festival!

This 12th edition of the Montréal Pride festival, presented by TD Bank Group, in collaboration with Casino de Montréal, is divided into three activity categories including a community, a festive and a cultural component. Thus, there will be over 150 activities divided among the three components and including 12 free super productions, three T-Dances and DJ performances every evening, to appeal to all persons of the sexual and gender diversity as well as their allies.

TD Bank Group, Solid Partner of the Montréal Pride Festival

For an eighth consecutive year, the Montréal Pride festival has been able to rely on the TD Bank Group as the official presenter of the event and for its commitment in support of the communities of the sexual and gender diversity. “The values of diversity, respect and inclusion have for many years been part of the corporate culture at the TD Bank Group and we are proud and pleased to be associated with our official presenter for a ninth year, “says Éric Pinault, the festival’s founding president.

“We’re always excited to partner with the LGBTQ2+ community, whether it’s a celebration or an organization that’s important to our colleagues and customers. We recognize the importance of sustainable and dependable funding for the community, especially for events and causes that bring the community together,” stated Stéphan Bourbonnais, Senior Vice President and Region Head, Eastern Canada, TD Private Wealth Management.

Casino de Montréal: A Second Year as Presenter

The Montréal Pride Festival is please to count on the second consecutive contribution of Casino de Montréal, official collaborator for the 2018 edition! This agreement includes all the programming that will be presented on the Casino de Montréal indoor stage, located in parc des Faubourgs.

“We are proud to reaffirm our support for Pride Montréal this year. This growing event welcomes people from all over the world, while generating significant economic and, above all, social benefits. By enhancing its contribution to this powerful and unifying event, Loto-Québec, under the banner of the Casino de Montréal, recognizes the importance of celebrating diversity in an inclusive society,” mentions Patrice Lavoie, Corporate Director, Public Affairs, Press Relations and Social Media for Loto-Québec.

Flagship Events for all the Prides of the World: Community Day and the Parade!

The flagship events of the Montréal Pride festival but also, considered by many to be the heart and soul of the Festival, are the Community Day and the Parade, reminding us that Pride aims to be an event for celebrating our acquired rights but also for advocating those we seek.

“In 2018, management, members of the Board of Directors and employees of the festival mobilized and will pursue their efforts over coming years so that the Montréal Pride festival uses its platform to position itself on the emerging issues related to our communities. We wish to mention the introduction of anti-oppression training which is mandatory for all festival employees and volunteers, our public display initiative of posting awareness messages in the park to facilitate festival goers’ understanding for different causes we advocate for and, giving priority to the feminist movement and to all the women without exception who defend it, that we will be placing at the forefront of this year’s parade,” Éric Pineault added.

This year, Community Day will be held Saturday August 18 along Sainte-Catherine Street East, between Saint-Hubert and Papineau streets. This day will allow members of the LGBTQ+ community and the general public to discover a variety of community organisations and groups, businesses, sports and socio-cultural clubs, each more colorful than the next. This event is aimed at mobilizing, generating awareness and of course, having fun!

The Parade will take place Sunday August 19 between 1:00 p.m. and 4:00 p.m., running along René-Lévesque Boulevard, starting at Metcalfe street and ending on Alexandre-DeSève street. The 2.7- kilometer long route will symbolically leave the former LGBTQ+ area in the West to end at the heart of current Village in the East. For a 5th year, the theme of this 34th Pride Parade will be inspired by the rainbow flag with the color blue being highlighted this year, as the symbol of serenity and harmony. We invite all the registered participants in the parade to wear this color and interpret it and its significance in an original fashion: blue as the sky and the sea that open the horizon, as the water that binds us and embraces Montréal or the clear water that cannot mask anything!

Festive Component: the TD stage

An explosive launch of the Festival is scheduled on the evening of Friday August 10, on this huge outdoor stage! Following the opening ceremony with Indigenous People representatives and a set by Montréal’s DJ Barbada, Michel Dorion will take over the stage for the presentation of Illusion, a grand show with 40 of the Québec’s best Drag Queens with a special performance by Ada Vox of American Idol fame! A novelty in 2018 will be the Celebrities Drag Challenge! We challenged personalities PL Cloutier, Richard Z. Sirois and Georges Laraque to perform a number, coached, made-up and dressed by an experience drag artist during the Illusion show. The public will be called on to vote for his/her favorite contestant with the winner receiving a cheque for $1,000. for the Foundation of his choice. This is a first not to be missed and don’t forget your camera!

On Saturday August 11, following a performance by DJ Debbie Tebbs, it will be singer Tamara Weber-Fillion’s turn to tug at spectators’ heartstrings with her unique voice and vocals. She will be followed by the Femmes de tête show featuring only women who totally or in part identify with the female gender, performing under the direction of Laurence Nerbonne! She will be joined by Naya Ali, Donzelle and Milk & Bone for what promises to be a provocative Femininity-themed evening. Who says parity cannot be achieved in a festival?

The first weekend of celebrations will culminate on Sunday August 12 with a notably trendy T-Dance! Parc des Faubourgs will be raised to unknown heights by the music of DJ On1T, Bamboo Hermann and Kiddy Smile with a special appearance by Canada’s own Denique!

After a brief two-day pause —Monday and Tuesday closing— Parc des Faubourgs opens Wednesday August 15 to welcome all comers to the Excellence show, an extravaganza featuring Queer, Trans and artists of color, who will be accompanied by the hard-line hip-hop performances of the renowned Princess Nokia and Big Freedia!

On Thursday August 16, fans of the Rupaul’s Drag Race TV show will most likely all congregate at Parc des Faubourgs for the largest ever edition of the popular Drag Superstars show presented by MAC Cosmetics! Hosted by the ever so subtle Bianca Del Rio, this hilarious and impressive presentation will feature several of the Queens we saw in the reality TV show’s many editions, including: Adore Delano, Aja, Bebe Zahara Bennett, Darienne Lake, Kameron Michaels, Miz Cracker, Monét X Change, Morgan McMichaels, Ongina, Pangina Heals, Pearl, Shangela and Yuhua Hamasaki!

A complete atmosphere change will be in store for the continuing celebration on Friday August 17 with a completely CLASH evening being presented for the first time in the Montréal Pride Festival’s history. DJ Frigid will get things underway with a frenzied set. Then, Van Hechter will take things over until the U.S. – based Fischerspooner group step up to the plate. To top off the already exciting evening, the Queen of the Underground and internationally acclaimed Canadian artist Peaches will close the evening that promises to be a most memorable event!

The Saturday August 18 grand Jet Set “soirée” will undoubtedly draw crowds from here and from everywhere for what will be a Las Vegas-like stage experience! The Montréal Pride Festival is tempted to stick our chest out in announcing the exceptional performances of four internationally acclaimed and talented artists Mia Martina (Stereo Love, Heartbreaker, etc.), Deborah Cox (Nobody’s Supposed to Be Here, Absolutely Not, etc.), Calum Scott (Dancing on my own, Britain’s Got Talent) and Todrick Hall (Dem Beats, Kinky Boots, American Idol, etc.)!

For the final day on Sunday August 19, the main TD stage will be the venue for the Mega T-Dance, the event that is sought-after by the festival goers from around the world presented by PUMP! This year’s line-up of artists vying to keep us all dancing to their beats includes Spanish DJ and producer DJ Suri, the electrifying and legendary DJ Morabito and back by popular demand, DJ Hex Hector whose name is synonymous with the best remixes of our greatest pop stars. No such celebration would be complete without the special performance by none other than Samantha Fox, the uncontested idol of the 80s and 90s.

Festive Component: Casino de Montréal Stage

The programming for the Casino de Montréal stage which is indoors and located an air-conditioned tent will most likely leave you speechless but the shows will no doubt make you find your voice again. As of Saturday August 11, the show Place à la relève, hosted by the duo Les Brutes, will feature several emerging LGBTQ+ artists from across Québec, including: DJ Giant, DelicatesSound, Spectroom, Victor Quinlan, Silver Catalano, Edwin-Lain Martineau as well as Queen Lactatia and Lilou-Sion! Fearless in its reliance on diversity, the Montréal Pride Festival will crown this evening with a performance by the dance company KDN company whose mission it is to promote the importance of representation for the members of the sexual and gender diversity communities as well as of blacks, indigenous people and people of color within the dance industry and in the mainstream media.

Are you familiar with “balls”, the voguing events so popular in New-York City? The Montréal Pride Festival invites you to participate in the second edition of its POP KiKi Ball, on Sunday August 12! The “Mother of Montréal”, Gerard X Reyes, has brought together three very bright stars of the New York scene for this evening of unity and pride; they are MC Princess Ebony, DJ MikeQ and the iconic Chi Chi Unbothered Mizrahi.

On Wednesday August 15, country dance lovers will be over the top as the Club Bolo team will be on hand to perform and then provide country dance training to all present! The extravagant and cheeky cabaret presentation of Ste. Céline: A New, New Day, starring Tranna Wintour and Thomas Leblanc will follow with a performance that (lovingly) scratches the varnish of the one and only Céline Dion! They will then hand over the stage for the celebration of Jimmy Moore’s 20-year anniversary on stage! When he is channelling Madonna, she is without a doubt like a second skin for this artist that Canadian media have recognized as the best Madonna personificator. To celebrate his 20-year career, Jimmy will present his exclusive the Blond Ambition Tour.

The Women of Soul (Femmes de Soul) Evening slated for Friday August 17, has singer Sylvie Desgroseillers celebrating the history and music of the major iconic female African American singers who were first and foremost women of soul. Spectators will embark on a journey into the sung and narrated lives of some of the women who marked their era such as Josephine Baker, Mahalia Jackson, Billie Holiday, Celia Cruz, Etta James, Aretha Franklin, Tina Turner, Donna Summer, Gladys Knight and the much-mourned Whitney Houston and several others.

On Saturday August 18, it will be DJ Sam’s turn to set the dance floor on fire! Having performed at the four corners of the world, including Africa, Europe and North America, his inspiration comes from his travels and he will be offering up a set of house, afro, deep and funky sounds! His set will be followed by a performance by David Thibault, who sings a stunning reprise of the song Blue Christmas that Elvis Presley made famous and that caught the attention of Ellen DeGeneres who invited David to be on her talk-show! Patsy Gallant will then take over the evening with an energizing performance with all her greatest hits including Sugar Daddy!

For the grand finale on Sunday August 19, an evening of essential disco will take place with the presentation of Mondo Disko, an ode to endless night life inspired by 20 years of musical culture revisited and served up with a 2018 twist. Make sure you do not miss the wild rhythms of Robert Ouimet, Charles Poulin, Lost Heroes and Hollie Hensman!

Community Program

The Community component includes the Community day, the workshops, the famous Pride Parade as well as the community gatherings of the sexual and gender diversity.

The community events are at the very heart of the Montréal Pride festival celebrations:

  • Thursday August 9 : La Course Capotée (Condom Race) with RÉZO and Équipe Montréal
  • Friday August 10 : ASTT(e)Q 20th Anniversay Gala
  • Saturday August 11 : SistersInMouvement x Pride: Kai Cheng Thom
  • Sunday August 12 : Youth Art Workshop by Alter-Héros, L Marche and RLQ BBQ, organised by the Québec Lesbian Network/Réseau des lesbiennes du Québec (RLQ)
  • Monday August 13 : Workshop – Domestic Violence Among Same-Sex Couples organized by RÉZO et le Lesbian Solidarity Center/Centre de solidarité lesbienne (CSL)
  • Tuesday August 14: Conference – Les femmes de l’ombre/Women of the Shadows, presented the Québec Lesbian Network/Réseau des lesbiennes du Québec (RLQ) Atelier – LGBTQ + POLITIQUE
  • Wednesday August 15 : 6 à 9 de la Fierté, organized by Lez Spread the Word, Youth Panel on Gender Non-binarity: Realities and Challenges of Non-binary Gendered and Gender Non-Conforming Young People, organized by l’Astérisk, Conference by Gabriel Girard and screening of the film « John Banks, une vie d’engagement », organized by les Archives gaies du Québec/Québec Gay Archives
  • Thursday August 16: Realities of LGBT Seniors, organized by the Émergence Foundation, The Grid / Indrit Kasapi, organized by lemonTree, Launch of the RLQ Collection, South Asia Rainbow and the workshop on Health and the GBTs: an evolution of the possibilities, organized by RÉZO
  • Saturday August 18: Conference Amour is Love – by Fariha Roisin

Cultural Program

A host of cultural activities are also on the menu of the 2018 Montréal Pride festival. Theatrical plays, creative workshops and pertinent exhibits for the sexual and gender diversity communities are on offer. Thanks to partnerships with the Québec Gay Archives, the Montréal Museum of Fine Arts and the McCord Museum, festival goers can visit the following exhibits among others: AIDS-related Posters Exhibit (Gay Archives, at Cinéma du Parc), From Africa to The Americas Picasso Face-to-face, Past and Present (MMFA) and BALENCIAGA – Master of Couture (McCord Museum).

Thank You to Our Partners

The festival is also thankful for the essential support of partners such as the Gouvernement du Québec, Tourisme Montréal, Fido, Canadian Heritage, Ville de Montréal, Québecor, Barefoot Wine & Bubbly, Molson, Fugues, Pepsi, Air Canada, the Borough of Ville-Marie, ESKA Natural Spring Water, Via Rail, the Société de transport de Montréal, Winners, Guru, American Apparel, M.A.C Cosmetics, OUTtv, La Vitrine, La Ronde, Stoli, the SDC du Village and the SDC Les Quartiers du Canal, as well as CTV, CJAD, Virgin Radio and Rouge FM.

About TD Bank Group
The Toronto-Dominion Bank and its subsidiaries are collectively known as TD Bank Group (“TD” or the “Bank”). TD is the sixth largest bank in North America by branches and serves more than 25 million customers in three key businesses operating in a number of locations in financial centres around the globe: Canadian Retail, including TD Canada Trust, TD Auto Finance Canada, TD Wealth (Canada), TD Direct Investing, and TD Insurance; U.S. Retail, including TD Bank, America’s Most Convenient Bank®, TD Auto Finance U.S., TD Wealth (U.S.), and an investment in TD Ameritrade; and Wholesale Banking, including TD Securities. TD also ranks among the world’s leading online financial services firms, with approximately 12 million active online and mobile customers. TD had CDN$1.3 trillion in assets on April 30, 2018. The Toronto-Dominion Bank trades under the symbol “TD” on the Toronto and New York Stock Exchanges.

About the Casino de Montréal

Well-known for the variety of its games and excellent customer service, the Casino de Montréal welcomes over five million visitors every year. The Casino offers a wide range of entertainment options – shows, restaurants, bars, multimedia environment – while its architecture has become emblematic of our great city.

About the Montréal Pride Festival
Since 2007, at the initiative of Montréal’s LGBTQ+ communities, the Montréal Pride Festival has promoted their rights and celebrated their cultural wealth and social advances. The largest gathering of the communities of sexual and gender diversity (SGD) in the Francophone world works locally on a daily basis while serving as a beacon of hope for people living in LGBTQ+ hostile regions of the globe. In 2017, the festival generated a total attendance of 2.7 million visitors. In 2018, the festivities will be held from August 9th to 19th. More information is available on the web page, the Facebook page, as well as Twitter and Instagram accounts.

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François Laberge
Communications Director
[email protected]
Telephone: 514 903-6193, ext. 3523

Interview Requests:
Nathalie Roy
Consultant, Media Relations
[email protected]
Telephone: 514 889-3622



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